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10-Jun-2017 17:20

As someone who has been an online dating coach since 2003, I’d venture to guess that I’ve not only seen more usernames than just about anyone on the planet, but I’ve written more of them as well.

Why do I think that usernames make a difference, when everyone knows that it’s all about the profile and photo?

It might be small – but your username can pack a big a punch.

A good one makes her want to know more about you, while a terrible one can instantly turn women off and send them running.

A great username is a differentiator – a unique brand name – something that completely sets you apart from every other person on a dating site.Research has shown that likeability stems from her subconscious initial impression of you, and on most dating sites your username is one of the first things she sees.Don’t be one of those guys who puts zero thought into his username.I don’t attribute this to an alignment of stars, to the mercy of the web gods and goddesses, or even to OKC’s algorithm, which supposedly uses questions such as “What’s worse, book burning or flag burning? Instead, I chalk up my positive online dating experiences -- which, with the exception of a brazen date who rudely shushed fellow theatergoers (referred to amongst my friends henceforth as “the shusher”), has been without horror stories -- to my careful evaluation of a potential match’s username before arranging a date.Puns and hyper-masculine references were mostly no-gos.

A great username is a differentiator – a unique brand name – something that completely sets you apart from every other person on a dating site.

Research has shown that likeability stems from her subconscious initial impression of you, and on most dating sites your username is one of the first things she sees.

Don’t be one of those guys who puts zero thought into his username.

I don’t attribute this to an alignment of stars, to the mercy of the web gods and goddesses, or even to OKC’s algorithm, which supposedly uses questions such as “What’s worse, book burning or flag burning? Instead, I chalk up my positive online dating experiences -- which, with the exception of a brazen date who rudely shushed fellow theatergoers (referred to amongst my friends henceforth as “the shusher”), has been without horror stories -- to my careful evaluation of a potential match’s username before arranging a date.

Puns and hyper-masculine references were mostly no-gos.

And when your ideal partner is scrolling through hundreds of names – Sally102, Jen NYC1, Lawyer Gal – a great username can be the very reason that someone contacts you. And you become convinced that usernames don’t matter. In my opinion, a username should be a pun or a play on words. Wine Not – for the wine aficionado Lady Go Go – for the world traveler Bach To Bach – for the classical music enthusiast Tender Legal – for the soft-hearted lawyer See the common thread?